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Annual Breeders’ Guide and Stallion Directory Advertising Agreement

Breeders' Guide and Stallion Directory Advertising Agreement

Complete the form below to reserve an advertising position in the 2012 Annual Breeders' Guide and Stallion Directory. Advertising AGREEMENT and PAYMENT due October 1, 2011. AD MATERIALS due October 15, 2011.
  • Size Cost Orientation Dimensions Bleed Size Example
    Outside Back Cover –
    4-color bleed only*    		 $2000.00 vertical 8.5” x 11” 8.75" x 11.25" View Example
    Inside Front/Back Covers –
    4-color bleed only*    		 $1500.00 vertical 8.5” x 11” 8.75" x 11.25" View Example
    Page Opposite Inside Front and Back Covers* $1000.00 vertical 8.5” x 11” 8.75" x 11.25" View Example
    Full Page Ad – 4-color $700.00 vertical 8.5” x 11” 8.75" x 11.25" View Example
    Full Page Ad – B&W $410.00 vertical 7.25" x 9.75" **no bleeds View Example
    Half Page – B&W $240.00 vertical
    horizontal    		 3.5 x 9.75”
    7.25" x 4.875"    		   View Example
    Third Page – B&W $195.00 vertical 2.25” x 9.75”   View Example
    Quarter Page – B&W $160.00 vertical 3.5” x 4.875”   View Example
    Sixth Page – B&W $120.00 vertical 2.25” x 4.75”   View Example
    Business Card – B&W $80.00 horizontal 3.5” x 2”    
    *One premium ad position per advertiser, unless other premium positions are open.

  • Please note: A 10% discount is applied to prepaid advertisements of the same size placed in the 2012 Annual Breeders’ Guide and Stallion Directory and in all four 2012 issues of the AHS magazine beginning with the upcoming spring issue. No agency discount is offered. If interested in this offer contact sandy@thedesignwerks.com to discuss further details.
  • *Premium positions for the directory will be awarded on a first come, first served basis with priority being given to advertisers who support the AHS publications by advertising in the AHS magazine on an ongoing basis. Please contact AHS Publication Editor Sandra Werkheiser immediately if you are interested in a premium advertising position. Please note that the AHS Board of Directors has stipulated that no advertiser shall have more than one premium position unless no one else has requested the second premium position.

  • All AHS members who have submitted their 2012 stallion dues receive a standard black and white page reserved for their stallion(s), submit this form only if you wish to purchase additional four-color or black and white advertising in the 2012 Annual Breeder's Guide and Stallion Directory.

    Advertising materials which are not paid for in advance will not be published. Any alterations necessary to make submitted materials camera-ready for the format stated on the ADVERTISING RATE and SPECIFICATION SHEET will be billed to the advertiser by the AHS.

    • Ads must be supplied camera-ready. Color ads must include a pre-press proof. Any changes, revisions or conversions necessary to make an ad camera-ready will be billed at $80/hour. One hour minimum. Each additional 15 minutes billed at $20. Advertisers must provide color key proofs for 4-color ads or they will be created by the printer, and advertiser will be billed $45/page.

  • PLEASE NOTE: ALL ADS MUST BE PREPAID WITH AD AGREEMENT!!

    Mail Advertising Materials to:
    Sandra Werkheiser
    AHS Publications Editor
    3588 Belfry Road
    Northampton, PA 18067

    Phone: (610) 261-0345
    Fax: (610) 261-0337
    E-mail: sandy@thedesignwerks.com

    Payment must accompany all orders. Please remit payment directly to the AHS via Paypal by clicking the "Submit" button below. Credit card payments are accepted without a Paypal account. Your bank statement will show a charge from "American Hanoverian Society" for the amount of your order.